Pricing
Case Studies
Turn more enquiries into sales through compelling case studies. I craft engaging content that highlights your achievements and helps convince your prospects to become customers.
What’s included:
- Research – A 20-minute call to discuss your goals, customer and metrics.
- Customer interview – A 45-minute interview with your customer about their experience.
- Case study – A written case study (about 1,000 words) using your customer’s words.
- Testimonials – 3 handpicked customer quotes for standalone testimonials.
- Video explainer – A 5-minute video to talk you through the content.
- Reviews and edits – 2 reviews/edits to ensure you’re 100% satisfied.
Optional add-ons:
- Website – Publish the case study on your website with design and SEO support.
- Social – Share your customer’s story with 5 ‘ready-to-use’ social media posts.
- Email – Send your case study to potential customers with branded PDFs.
What it costs:
£600 for the case study package and £150 each for the optional add-ons.
Case Studies
Turn more enquiries into sales through compelling case studies. I craft engaging content that highlights your achievements and helps convince your prospects to become customers.
What’s included:
- Research – A 20-minute call to discuss your goals, customer and metrics.
- Customer interview – A 45-minute interview with your customer about their experience.
- Case study – A written case study (about 1,000 words) using your customer’s words.
- Testimonials – 3 handpicked customer quotes for standalone testimonials.
- Video explainer – A 5-minute video to talk you through the content.
- Reviews and edits – 2 reviews/edits to ensure you’re 100% satisfied.
Optional add-ons:
- Website – Publish the case study on your website with design and SEO support.
- Social – Share your customer’s story with 5 ‘ready-to-use’ social media posts.
- Email – Send your case study to potential customers with branded PDFs.
What it costs:
£600 for the case study package and £150 each for the optional add-ons.
Website Copy
Generate new leads with a website you’re proud to share. I create conversion-focused website copy and share best practice advice for your content.
What’s included:
- Discovery workshop – A 90-minute video call to explore your company, customers and marketing.
- Briefing report – A website copy plan including customer profiles, key messages and page outlines.
- Website copy – A Word document for each page with the website copy, links and SEO information.
- Wireframe layout – Diagrams with the suggested layout for each website page.
- Video walkthough – A 15-minute video to talk you through the website copy.
- Reviews and edits – 2 reviews/edits to ensure you’re 100% satisfied.
Optional add-ons:
- SEO – Improve the impact of your website copy on search results with SEO research.
- Social – Promote your website to potential customers with new or updated social media profiles.
- Case study – Turn more enquiries into sales through compelling case studies on your website.
What it costs:
£2,000 for a 6-page website.
Need to create a different size website? Get in touch and I’ll give you a bespoke quote.
SEO add-on – £200 for identifying SEO keywords/phrases for a 6-page website
Social add-on – £200 for writing the content for up to 3 social media business profiles
Case study add-on – £600 for the case study package that tells the story of your success with a customer
Website Copy
Generate new leads with a website you’re proud to share. I create conversion-focused website copy and share best practice advice for your content.
What’s included:
- Discovery workshop – A 90-minute video call to explore your company, customers and marketing.
- Briefing report – A website copy plan including customer profiles, key messages and page outlines.
- Website copy – A Word document for each page with the website copy, links and SEO information.
- Wireframe layout – Diagrams with the suggested layout for each website page.
- Video walkthough – A 15-minute video to talk you through the website copy.
- Reviews and edits – 2 reviews/edits to ensure you’re 100% satisfied.
Optional add-ons:
- SEO – Improve the impact of your website copy on search results with SEO research.
- Social – Promote your website to potential customers with new or updated social media profiles.
- Case study – Turn more enquiries into sales through compelling case studies on your website.
What it costs:
£2,000 for a 6-page website.
Need to create a different size website? Get in touch and I’ll give you a bespoke quote.
SEO add-on – £200 for identifying SEO keywords/phrases for a 6-page website
Social add-on – £200 for writing the content for up to 3 social media business profiles
Case study add-on – £600 for the case study package that tells the story of your success with a customer
Articles and blog posts
Increase enquiries with content that enhances your reputation. As a content writer, I create authoritative content that allows you to share your expertise and reach the people who matter.
What’s included:
- Research – A review of the content brief before identifying credible sources and defining an outline.
- Draft – A Word document with all the written content for your article/blog post.
- Video explainer – A 3-minute video to talk you through the content.
- Reviews and edits – 2 reviews/edits to ensure you’re 100% satisfied.
Optional add-ons:
- Content plan – Deliver your content strategy with the help of ideas and a plan.
- SEO – Improve the impact of your content on search results with SEO research.
- Social – Extend the reach of your content with social media posts.
What it costs:
- £250 for a 500-word article/blog post
- £500 for a 1,000-word article/blog post
- £800 for a 2,000-word article/blog post
Content plan add-on – £300 for a content plan for 12 articles/blog posts
SEO add-on – £200 for identifying SEO keywords/phrases for 12 articles/blog posts
Social add-on – £200 for creating 24 social media posts for 12 articles/blog posts
Articles and blog posts
Increase enquiries with content that enhances your reputation. As a content writer, I create authoritative content that allows you to share your expertise and reach the people who matter.
What’s included:
- Research – A review of the content brief before identifying credible sources and defining an outline.
- Draft – A Word document with all the written content for your article/blog post.
- Video explainer – A 3-minute video to talk you through the content.
- Reviews and edits – 2 reviews/edits to ensure you’re 100% satisfied.
Optional add-ons:
- Content plan – Deliver your content strategy with the help of ideas and a plan.
- SEO – Improve the impact of your content on search results with SEO research.
- Social – Extend the reach of your content with social media posts.
What it costs:
- £250 for a 500-word article/blog post
- £500 for a 1,000-word article/blog post
- £800 for a 2,000-word article/blog post
Content plan add-on – £300 for a content plan for 12 articles/blog posts
SEO add-on – £200 for identifying SEO keywords/phrases for 12 articles/blog posts
Social add-on – £200 for creating 24 social media posts for 12 articles/blog posts
What about other types of copy and content?
Consultation call – from £200 for a 1-hour content consultation call
Video scripts – from £700 for a 2-min explainer video script
Sales landing page – from £800 for a standalone sales-based landing page
Ebooks – from £700 for an ebook of about 1,000 words
White papers – from £2,500 for a white paper of about 3-4,000 words
Common Pricing Questions
Do you charge by the hour or by the word?
No, I charge on a project basis. Once I know the scope of work, I’ll give you a fixed-price quote. So you’ll know the exact price upfront which makes it easier to budget for the work.
Why are my prices so high?
Because as a copywriter I know how to engage your readers and persuade them to contact you or work with you. And I don’t outsource or offshore work, so you only work with me.
Why are my prices so low?
My rates are lower than marketing agencies because as a freelance copywriter I keep my costs down which I pass on to you.
How do you start a project?
Get in touch so we can talk about what you need.
When do you pay?
To start your project, I’ll ask you for a 50% deposit. The other 50% is due when the work is complete.
How do you pay?
You’ll get an invoice with how to pay via BACS Transfer.
Get Words That Work for Your Business
Start your copywriting project. Get in touch through the form below or hello@robbeadle.co.uk.
